Where the music resides
Visual identity and exhibition graphics for the house of Heinrich Schütz
Where better to experience the life and work of composer Heinrich Schütz, than in his own home? Built in 1552, and carefully restored in 2012, the timber-framed, listed building now houses 400 years of music history on three floors. A mix of graphic playfulness and structural rigor was required to organize and enliven a rich historical narrative on a variety of materials.
The museum is both a significant historical site and a lively center of discovery, where the musical world of Schütz can be seen and heard in the context of contemporary composition.
State devised a visual identity which takes cues from the building’s architectural details, and whimsically plays with decorative border elements, amorphous woodgrain clusters and two distinctive typefaces. Accompanying the exhibition were an extensive catalogue, material for concerts and readings and a website.
In a nutshell:
State devised an integrated visual identity which playfully unites the public face of a small museum across various media.
What we did:
Branding, visual identity, exhibition design, print design, UI/UX design, web development, production